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Moving Your Business Online: Here's What To Consider

 

There’s a lot happening in the world right now, there’s no doubt about it. But although times are uncertain for many, it’s also time to face our fears, and embrace the unknown.

It’s true, the world as we knew it has changed, and instead of waiting for the moment it’s all over, we need to think differently – very differently. The world is changing, and life, as we knew it before, might never look the same, or it might at the least, take a very long time to go back to normal. Whatever normal is.

In: best tips

Improvising In Times Of Crisis

 

You guessed it, it’s the topic of the week (and month), as many businesses go into lockdown or even complete shutdown. We know that most companies are sharing their stance on COVID-19, so we won’t be adding to the clutter. Instead, we’d like to share some uplifting information and a few ways we have managed to run our remote business successfully, as well as shine a light on what opportunities this could mean for businesses.

In: best tips

What Is A Buyer Persona And Why Does It Matter?

If you know your marketing stuff, you may have heard the term ‘buyer persona’ before. Perhaps you’re wondering what all the fuss is about, and if this is one of the many new marketing buzz words right now.

Well, according to HubSpot, using buyer personas can make websites 2-5 times more effective and easier to use for targeted users.

How To Nurture Leads This Festive Season

The festive season is no doubt one of the best ways to maximise sales. But how? Well, if you’ve been as busy as we have, you would have created some kick-ass inbound campaigns all year round which means (if done correctly) you should have a full list of leads waiting to turn into loyal customers.

Six of the best tips for successful social media management

Congratulations! As a social media manager, the fate of the brands you represent is firmly in your hands (talk about pressure!). Joking aside, creating and managing social content requires a strategic mind, a love of data and an in-depth understanding of your audience. Daunting, but doable.

Without further ado, I’ll take you through the six things to keep in mind when creating and managing a social media strategy

In: best tips

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